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23 January 2008
Managing a workforce in the 21st century is becoming increasingly complex - Abacus Recruitment
It is predicted that companies will focus on upgrading and integrating
their human resources technology in 2008 as part of a move to improve
administration and better engage employees. Playing a increasingly
important role within human resources departments will be the growing
popularity - and adoption - of advanced web solutions, such as wikis,
blogs and social networking, and a focus on making HR technology
easier for employees to use.
This is the viewpoint of Karen Geldenhuys, MD of Pretoria-based IT
recruitment company, Abacus Recruitment.
"Social networking - although sometimes frowned upon by companies
as a potential distraction at work - is becoming increasingly prolific.
Companies are going to have to realise this, even though they might
have to carefully monitor the usage of sites such as FaceBook within the
workplace."
Geldenhuys said the best approach would be to adopt a "give and take"
approach. "It is true that employees are spending time at work to
network via social networking sites such as FaceBook. Banning this
activity could cause a great deal of dissatisfaction among the workforce,
so I think the best route employers could adopt is to realise that these
things are part of modern society within the workplace. But they should
not be allowed to get out of control.
"Employees, for instance, could divulge sensitive company information
on blogs - so this kind of oversight should be monitored. Employees
should be made aware that they are welcome to their personal privacy
but, so, too, are companies. They should be cautioned not to divulge
sensitive company information on blogs, or any social networking sites,
or interfaces."
Meanwhile, according to on-line news site, www.top-consultant.com,
Watson Wyatt - a North American technology and solutions practice - concurs
with Geldenhuys that managing a workforce is becoming increasingly complex.
Said Richard Hubbard, a director of Watson Wyatt's in North America:
"Managing a workforce is increasingly complex and employers are
searching for the right solutions to help them address this challenge.
Technology will continue to help companies manage the most intricate
HR tasks, including some, such as talent management, that were once
done more by intuition than by data analysis. Employers'
biggest challenge is staying on top of the trends and investing in
areas where they will get the most for their money."
Top trends for 2008, identified by Watson Wyatt in a recent press
article in www.Top-Consultant, include:
* Adopting Advanced, Web 2.0 Technology.
With the rapid-fire introduction of consumer-oriented Web 2.0
applications, more companies are looking at increasingly interactive
strategies and technologies.
While many corporations are using Web 2.0 elements such as blogs
and wikis, many are just starting to implement other
elements of social networking. Interestingly, while e-mail is still
'king' when it comes to the chosen way of communicating, all of
these systems could ultimately act to reduce the focus on
traditional e-mail and make work communication a more dynamic
experience for employees.
* Focusing on Improving Employee Service and Satisfaction.
Companies are exploring the best way to maximise their investments
and improve employee service and satisfaction. Many are incorporating
HR technologies that also include decision support tools
and on-line content in addition to improved usability and self-service for
employees. These are, in effect, tools that reduce administrative costs
while boosting employee engagement.
* Implementing integrated technology solutions for talent management.
A growing number of companies are using technology to manage
the disparate data involved in talent management programs. Specialised
technology for recruiting, succession planning, workforce planning
and learning management processes is now widely available and
can reduce administrative burdens.
* Adopting a more flexible approach to outsourcing HR administration.
Instead of outsourcing the entire HR function, a growing
number of companies are taking a flexible approach to their
HR administration processes. A flexible outsourcing structure
allows companies to administer the processes they are good at,
while outsourcing processes and enabling technologies which are less
core - and where they boast less expertise.
Watson Wyatt also believes that, during 2008, employers will also
make more use of decision support tools, self-service applications
and Software-as-a-Service.
Software-as-a-Service (SaaS) - while still in its infancy - is an innovation
that helps companies reduce costs by allowing them to access software
through an external provider, taking away the burden of internal
software maintenance.
Commenting further, Abacus Recruitment's Geldenhuys said: "While it
is true that it is important to be more cognisant of the needs and
desires of the employee in the workplace, companies must be careful
not to pander too much - and not to bend over backwards. The latest
technology can certainly improve efficiencies and boost employee
production, but the advent of social networking at home and at the
workplace adds an entirely new dimension when it comes to managing
a workforce.
"Naturally companies want to keep employees happy. Banning the use
of web-sites such as FaceBook - which has happened in many instances -
is often seen as a draconian move by supporters of social networking.
But these decisions by certain companies are, meanwhile, acting
to highlight the fact that too much access to information - and too
much leeway to 'engage' socially at the workplace - could have a
very detrimental affect on overall productivity. Employers have a reason
to be concerned. But they have to ensure that, whatever decisions they
may take, they not perceived as being too heavy-handed. There is going
to have to be a fine balance."
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